We Don’t Need Billboards in Space

Can you imagine looking up at the sky and seeing an advertisement, not on a billboard but actually in the sky amongst the stars? It came closer to the reality this week with PepsiCo Russia’s Adrenaline Rush brand the first to be featured. The brainchild of Russian Company, StarRocket, the plan is to launch dozens of…

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Meet Dr. Evan Singh Luthra

Meet entrepreneur and angel investor Evan Luthra. He founded his first company at 12 and built 30 apps by the age of 17. He explains “I never really did this to make money but instead always I was doing what I loved. In the process I created a lot of value for millions of users of my apps.

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How AdTech for Social Good is Creating a Powerful Impact

Over the last few years, we’ve seen advertisers and charities create powerful campaigns in public places. Digital out of home advertising (DOOH) is being equipped with a range of different technologies to create eye-catching and thought-provoking messages in public places. The campaigns not only provoke discussion amongst viewers but are also filmed and photographed by passersby and media, increasing the reach and impact. Here are some of the most interesting:

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How Location Intelligence Brings Power to Digital Ad Campaigns

Anyone who works in urban spaces knows the power of data. As cities are connected through smart sensor technology, the generated data intersects across multiple components of a city including traffic management, public safety, infrastructure and city planning. An even greater impact is realised when sensor data is combined with geospatial data to generate location intellgence. In simple terms,

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An Interview With HYGH Advisor David Wang

David Wang works for Deloitte consulting with experience in managing large international digital transformation projects, strategy and M&A. He has consulted various projects for Fortune 500 clients and advised CIOs and other CXOs in executing technology strategies that drive exceptional business value.

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Why We Started HYGH

Why Did We Start HYGH? The impetus for HYGH originated from first hand experience. After early success as blockchain investors, my colleagues and I decided to start a blockchain consultancy.   We wanted to open a big office in Berlin and start a huge digital outdoor advertising campaign to raise awareness of our business. My…

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HYGH Welcomes Econet Media’s Joseph Hundah as Board Member and Advisor

HYGH is pleased to announce a partnership with Joseph Hundah, President and CEO of Econet Media Group to join HYGH as an advisor and board member. Joseph has joined forces with marketing entrepreneur Neo Lekgabo to establish a new company called Banaya Media, and are entering into an exclusive partnership for the HYGH platform for…

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How to make the most out of HYGH’s Bounty Program

A short guide to making the most out of HYGH’s bounty program in the shortest amount of time.

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We Welcome New Growth to The HYGH Product Team

The HYGH team is expanding. We’re pleased to welcome Stefan Herkt into the role of CTO. Stefan Herkt brings cross-sectoral experience in payment processing. He previously worked as Senior iOS developer for digital telco pioneer immmr, leading the architecture and implementation of an SDK for syncing and accessing data between multiple mobile clients and the server backend. Prior he worked for the eBay Classifieds Group, supporting multiple classifieds apps for different markets from a single code base. He was responsible for leading the architecture and implementation of the different payment services and localization support, from Berlin and Portland.

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Complete your HYGH KYC

This article is geared toward crypto newcomers who may have never participated in a token sale. In an effort to make this process as simple as possible we have put together a list of easy-to-follow instructions below. On the HYGH site, investors have the option to purchase HYGH tokens with ETH, BTC, EUR or USD.…

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